Introduction

Club Med, a pioneer in all-inclusive resorts since 1950, sought to revitalize its Great Member loyalty program and strengthen guest connections. Previous attempts with in-room Wi-Fi and portable devices proved impersonal and ineffective.

Challenge

Club Med wanted to improve its Great Member loyalty program to make guests happier and build stronger connections with them. They had previously tried to help guests stay connected with in-room Wi-Fi and portable devices, but these efforts didn't work well and didn't feel personal. Club Med wanted its services to show its unique personality and help guests have fun and create great memories during their stays in a competitive global hospitality industry.

Solution

• Partnering with Travelution, Club Med introduced the Mogo S Card as a value-added service for Great Members. The MOGO solution provided:

• Reliable and convenient communication services during stays at Club Med resorts worldwide.Seamless local network connectivity.

• Personalized information and services through intelligent push notifications featuring hotel updates, travel inspiration, and destination guides.

• Exclusive card designs and H5 promotional pages tailored to Club Med, complemented by iVoice free international calling and targeted marketing support.

• Integration of Club Med's loyalty program with Mogo's global partners, offering members expanded benefits and exclusive offers.

Result

The partnership between Club Med and MOGO exemplifies their shared commitment to delivering exceptional customer experiences and building robust loyalty programs. Through this collaboration, Club Med has achieved:

• Significantly Enhanced Guest Experiences: MOGOS Cards' reliable and convenient communication services have notably improved guest experiences.

• Enriched Customer Services: Intelligent push notifications have provided guests with valuable hotel service information, travel inspirations, and destination guides, further enriching Club Med's customer service offerings.

• Boosted Customer Satisfaction: Exceptional guest experiences and enriched customer service have driven remarkable levels of customer satisfaction.

• Attracted More Loyal Customers: Positive customer experiences and services have attracted more loyal customers to Club Med, strengthening brand value.